Red Ribbon Week offers opportunity to speak out

Friday, October 12, 2012

Drug use and abuse continues to be a serious problem across America...here is how you can become part of the solution.

As families and schools across America celebrate our 27th annual Red Ribbon Week on Oct. 23-31, the National Family Partnership proudly announces our national photo contest, "The Best Me Is Drug Free."

The contest is co-sponsored by NFP and the Drug Enforcement Administration. We hope that a family in your community (and their local school) becomes one of the winners of our contest this year: a $1,000 drug-prevention grant for their K-12 school and a new iPad for the home.

Studies show that when parents talk to their children about the dangers of drug abuse, the risks for their kids lessen. That is the goal of this year's contest: to encourage families to discuss prevention together, and then make the message visible: Create a visible message and change the culture that promotes and condones drug use in your community

Students and their parents will take Red Ribbon Week's message of prevention home to their neighborhoods by decorating their homes together with this year's Red Ribbon theme, so that families carry the message to their communities. Here's how to enter the contest:

1. Students bring the Red Ribbon Week message home by working alongside

parents to decorate their front door, mailbox, fence, etc. with this year's theme "The Best Me Is Drug Free."

2. Take a photo with the family and your Red Ribbon Week decoration, then upload before Nov. 2 to www.redribbon.org/contest or, with parents' assistance in both cases, go to www.facebook.com/RedRibbonWeek. Participants must be 18 or older to upload photos.

3. The voting begins! Ask your family and friends to vote for your entry at www.redribbon.org/vote from Nov. 2-16. Ten families and their local schools, from ten regions across the U.S., will each win a $1,000 drug-prevention school grant from the DEA and a new iPad for their home. Winners will be announced at events at their winning schools in December.

Red Ribbon Week is the nation's largest and oldest drug prevention campaign, reaching more than 80 million people every year. The National Family Partnership created Red Ribbon Week in response to the 1985 abduction and murder of DEA agent Enrique "Kiki" Camarena. The DEA is co-sponsoring this year's national contest.

The National Family Partnership was established in 1980, and is a national leader in drug prevention, education and advocacy. Our mission is to lead our nation's families and communities in nurturing the full potential of healthy, drug-free youth.

Make Red Ribbon Week visible across America, change the culture that

promotes drug use in your community. We need you to help children grow up safe, healthy and drug free.

Peggy Sapp is the Volunteer President of the National Family Partnership and a nationally recognized expert on prevention and families.